

Welcome to Hailana, a UK-based fashion store born from a love of bold self-expression and timeless design. We curate standout pieces that blend quality, creativity, and individuality — so you can wear your story, your way. Inspired by street style, global trends, and the vibrant spirit of the UK, our collections are made for those who dress with intention and live with attitude. We’re more than a store — we’re a community. Join us and redefine what fashion means to you.
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Our mission is simple: to empower individuality through style.
We believe fashion should be fearless, inclusive, and expressive. That’s why we curate collections that blend quality, comfort, and creativity — giving you the freedom to be unapologetically you.
From everyday essentials to statement pieces, we're here to help you own your look and tell your story — one outfit at a time.

Our new collections
our customers' impressions

Free Shipping
We’ve got your style — and your shipping — covered.
Enjoy free UK shipping on all orders, no minimum spend required. Because great fashion should arrive with ease.

30 days warranty
At Hailana, your satisfaction comes first. That is why we offer a 30-day guarantee: if your purchase is not entirely to your liking, you can return or exchange it within 30 days. No hassle, just worry-free shopping.

customer service
At Hailana, your satisfaction is paramount. Our customer service team is ready to help you with all your questions, comments or concerns. Be it product information, orders, returns or styling advice - we are here for you.